The basis of the SS21 collection is formed by the well-known jeans fits JAN (slim fit) JOHAN (tapered slim) REMBRANDT (regular straight fit) and MOKUM (denim short). In addition to an extensive NOS program, new washes with names such as “Helder Blauw”, Wijs Blauw ”(20% recycled denim) and“ Blijburg ”. Light, Summer washes, supplemented with successful washes such as the “Garage Wash” and “Zandvoort Wash”. New this season are, in addition to the Candiani Denim selvedge jeans, also non-selvedge versions of the REMBRANDT, all produced in Italy. Preview LOOKBOOK

FashionUnited publications:

De kracht van storytelling: met Amsterdenim koop je ‘een stukje Amsterdam’

The power of storytelling: With Amsterdenim you’re buying ‘a little piece of Amsterdam’

La puissance du storytelling : avec Amsterdenim, vous achetez « une petite partie d'Amsterdam »

Die Kraft des Storytelling: Mit Amsterdenim kaufst du dir ‘ein Stück Amsterdam’

The tops collection consists of some high-quality basic pullovers, t-shirts and shirts with special all-over print designs. Most eye-catching is the "CAROLUS" print of Tulips and the Indigofera plant, which gives jeans their blue color. This print is the epitome of Amsterdenim; Tulips from Amsterdam and Indigo. The name CAROLUS is a reference to Carolus Clusius, the Flemish physician and botanist who introduced the tulip to the Netherlands around 1600. This print can be found on t-shirts, hawaii shirts, longsleeve shirts, boxer shorts, beach shorts, belts and bags.

View the new SS21 Amsterdenim collection in collaboration with Douwe Bob
For SS21, Amsterdenim has entered into a unique collaboration with Douwe Bob. This pocket collection consists of t-shirts and hawaii shirts with designs from his tattoos. The text “FREE BIRD” as tattooed on his hands, the PLAY HARD design and more subtle shapes such as a small pigeon (Douwe is Frisian for Duif) refer to freedom, ambition and adventure. This collection comes with special hang tags, signed with XXX van Douwe. SS21 LOOKBOOK