Dear Friends,

We are sorry to say we're closing down our company. Although we are not out of business, we simply can not keep going in the way we want to. In order to survive, we need to keep growing. After 4 years with an average growth of 50% per year, we had 2 years of decline and consolidation. The covid crisis and government measures that came along with it caused a series of events that left us in a position where we are no longer able to grow without an extra investment ..

Thank you Denim Dutchie for making us some nice barstools from our own denim! From a rugby club in Den Helder to our showroom in Amsterdam, a perfect example of how to Reuse the Blues!

Special collab to celebrate the launch of the new DENIM-DAYS platform! Blueprint Amsterdam infigo dyed 30 pcs of Amsterdenim t-shirts, now available at the Denim Days webshop

The ultimate father's day gift! DENM CHEF is Hand made from 100% recycled denim and vegetable oil tanned leather. Limited edition denim BBQ apron from 13 oz denim made from 100% recycled materials; 80% comes from hospitals, 20% from recycled jeans from consumers. The fabric is woven with schrimp skin for better bonding. The DENM CHEF design by Amsterdam signpainter Martijn Krabman is lasered using Jeanologia at Denim City Amsterdam. Each apron is made by hand, so every denm apron is unique.

Our stories and sweet memories .. We are proud to work with so many talented and beautiful people. Follow the blue journey with these highlights of various shoots.

Limited edition collab with Rusty Gold Motorshop Amsterdam. This is the classic Rusty Gold Race Sweater in blue, with AMSTERDENIM where it normally says AMSTERDAM. Made with love, 80% organic cotton and 20% recycled nylon. Only available here and rustygold.nl