The new FW21 Collection of Amsterdenim for menswear has been released. The collection is inspired by denim and freedom. The theme of the collection is “Loose in the Cage”. See below for the publication in 5 languages;

Billboard campaign 2021 Amsterdenim x Douwe Bob in Amsterdam and beyond! 25 locations from 15.02 - 21-02 See full list of locations below

Limited edition collab with Rusty Gold Motorshop Amsterdam. This is the classic Rusty Gold Race Sweater in blue, with AMSTERDENIM where it normally says AMSTERDAM. Made with love, 80% organic cotton and 20% recycled nylon. Only available here and rustygold.nl

The basis of the SS21 collection is formed by the well-known jeans fits JAN (slim fit) JOHAN (tapered slim) REMBRANDT (regular straight fit) and MOKUM (denim short). In addition to an extensive NOS program, new washes with names such as “Helder Blauw”, Wijs Blauw ”(20% recycled denim) and“ Blijburg ”. Light, Summer washes, supplemented with successful washes such as the “Garage Wash” and “Zandvoort Wash”. New this season are, in addition to the Candiani Denim selvedge jeans, also non-selvedge versions of the REMBRANDT, all produced in Italy. 

Outfit inpiration for the Gentleman Rebel.

"People believe anything as long as it's incredible" - Oscar Wilde The amazing jeans art by Ian Berry is incredible, even when seen up close! All done by hand, using jeans only, no paint, no bleach, no dyes - just jeans. The "Splendid Isolation" Expo at Museum Rijswijk is a must see. Come and see this from Novemver 28 2020 till April 4th 2021.